In 2019 TikTok was the second most famous app to download; this global video-sharing app has a passionate user base of millions, with users varying from teens to adults. The elderly also work on it as a perfect platform for making their video ads for any genre. As a result, you will specifically get the advantage from TikTok if you aim at a younger group of audiences, where 41% of TikTokers are aging between 16 to 24.
Therefore, to successfully advertise your TikTok business? This article will reply to your queries on making your TikTok marketing videos and sharing a few examples, specifications, and templates.
If you wish to improve your business sales, therefore launch a new product, or produce a traffic rate for your website. Here, TikTok ad campaigns offer the perfect marketing option to generate a massive outcome to achieve your aspects.
TikTok ad is a user-friendly option to help your business by expanding the reach with millions of monthly users globally.
Even though TikTok ads are much famous as Facebook and Instagram ads, now it is the apt time to begin the advertising methods for your business. Through TikTok, several brands have not come into the trend and capability. Liberate your brand’s creative view, how bigger or smaller your brands or business; TikTok has several advertisement ideas to pick out from the different types.
TikTok Tricks For Ad Creation
- Maintain your message short and direct to the point.
- Add your brand’s logo to your ads.
- Maintain your brand’s artistic feature consistently for every ad.
- Create an enjoyable video on your ads.
- Add a strong call-to-action, direct links, or swipe up options.
- Make use of planned text positioning that is readable textual content.
- Include music effects or sound effects.
Types of TikTok Ads
Are you unaware of the different TikTok ads to pick out? Then, it can be tougher to understand which ad type is best applicable to your business. Fortunately, we are explaining every category to you.
Branded Hashtag Challenges
TikTok’s branded hashtag challenge is one of the fascinating advertising campaigns and a chance that displays your business. TikTok’s Discovery page is the space to find each of these hashtag challenges. On the other hand, if you’re eager to target your audiences with amazing hashtags challenges, you can participate and gain more followers after you buy TikTok fans, which can even jumpstart your business career productively.
Today, online businesses can sponsor their posts and use organic chances. It’s essential to have some fun with this type of advertising method. TikTok’s creativity doesn’t have a standard rule. While making the hashtags, don’t forget to have a perfect idea of your ad’s objective and aiming audiences.
On TikTok, in-feed ad campaigns are the videos that get display between the user videos as you move via your For You feed page. TikTok’s in-feed ads are very relevant to the story ads of Instagram. Ads range between the nine to 15 seconds longer duration, with the ability to add a stronger call-to-action(CTA). It also motivates users to either shop now, download your app, or check the website directly from the TikTok ad campaigns.
Brand Takeover Ads
TikTok’s brand takeover pop out of the users’ screen as they enter the TikTok platform. They are full-screen videos represented to your selected aiming audiences. It is an ideal chance to give your ad to massive followers that make brand awareness larger. They can also display on the For You page as a GIF, video, or image with a direct link for your brand’s landing web page.
In association with branded takeover ads, TopView is a similar marketing method. TopView doesn’t reveal on the user’s screen as they start their TikTok. Instead, highlighted in the first in-feed ads after three-sec. This ad can be up to 60 seconds longer in duration on full-screen mode, autoplay, and sound effects.